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Better Buns

Burger King Product Improvement Idea

Submitted 7 years ago

we all love your the flavor of your outdoor BBQ flavored burgers but the buns you use, on all your sandwiches, are sub par. Americans like a complete package and the flavor of the buns are very important. Not everyone likes the same flavor so offering bun choices could help increase sales by creating more choices. Freshness is also a consideration, because many times I've been disappointed by the staleness of the buns. You should use more local distributed because that is the flavor and taste that people are familiar with. Toasting the buns is also a favorite at my house.

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