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Yumbo & Whaler Renewal
Burger King Marketing Idea IdeaSubmitted 1 year ago
Why doesn't BK go back to old days from where they got started. It began with the whopper. It then brought in the ham & cheese sub called the YUMBO. Then came the large fish sandwich called the WHALER. It gave a variety from just hamburgers. Why did BK leave these sandwiches in the dust when they were popular? BK needs to go back to its roots and grow larger with customer first satisfaction.
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