Control The Types Of Commercials People Have To See

Submitted 8 years ago

I personally don't mind the occasional commercial but there are certain types of commercials that are not applicable to me, offend me or are just not interesting to me. I think it would be much more advantageous for advertisers if they could target their audiences based on their interests and general demographics. For example, when you turn on the comcast remote, select your "profile" - kind of like how Netflix asks "who's watching" when you log in. So, I'm a 45 year old married female with kids. So, based on that information alone, Comcast advertisers would know that I'm probably not old enough to be interested in Boniva or impotency commercials or learning about male hair loss products. Would be even cooler if you could "like" or somehow indicate you are interested in a certain product/company so they would know what other types to show in the future. Another comparison is pandora and how you can indicate you "like" a song. They start to learn what types of things you want to listen to. Just seems like a much overdue tool! Smart commercials!!! :)