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Commercial Idea For The Lizard

Geico Marketing Idea Idea

Submitted 7 years ago

I miss the witty lizard commercials - they seem to have become "less" somehow. Saw a billboard this morning and pictured the followign: The lizard walking the desert when the camera finds him, his safari hat and walking stick in tow. To the viewer he says, "So, I've heard you've missed me. That's nice! I thought I'd take a little vacation from the real world and enjoy a little ---" Without finishing the sentence, he falls in a crack or off a cliff; the viewer only sees where he once stood. Maybe his hat delays and then falls also. As the viewer sees only where the lizard used to stand, a different voice announces, "Be sure you're covered -- Geiko."

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