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Marketing By Product Placement

Lyft Marketing Idea Idea

Submitted 6 years ago

I was just watching a television show in which the lead character got into a taxi to drive to the airport. It did occur to me that if it had been a Lyft vehicle via product placement, that would have been a great marketing tool for Lyft. My suggestion is to use TV or movies for selected product placement. - Mike Zetts, Lyft Driver

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