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Utilising The I’m Loving It Melody.
McDonalds Marketing Idea IdeaSubmitted 5 years ago
The I'm loving it song could play silently at the entrance of your restaurants, triggered by the customer stepping into the McDonald's venue (sensed by a motion sensor).In a case of a drive through, the song could be played to the customers before they place the order and at the automated machine after ordering. This will re-embrace and connect the song with the pleasant experience of getting food at McDonald's and customers would be additionally inclined to crave for McDonald's every time when they hear or see the famous I'm loving it slogan.
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