Marketing Idea Paired With Star Wars...

Submitted 7 years ago

I am purchasing a 2016 Rav4 Hybrid today, and so I was telling my kids (ages 5 and 9) to say goodbye to our old car... My 9 year old asked what kind we were getting, so I told her and she lit up and said "We should get a toy Yoda to be our mascot for our new Toyota!!" ... How brilliant and adorable!?!
We will definitely be getting a bobble head Yoda to watch over our new vehicle. :)
Additionally, my fantastic salesperson sent me a photo of my fly new ride today with the caption "someone's new car is ready!!"
I went for the exterior color super white, and OMG. My vehicle looks like a storm trooper!!!
See for yourself!! There is definitely a partnership to be had here.

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