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Does 1% Really Make A Difference?
Verizon Wireless Marketing Idea IdeaSubmitted 6 years ago
The commercial could open with people making mundane, everyday calls. An announcer could say something like "Sure, most times a 1% difference in call reliability wouldn't really matter." Then the scene would change to a young teenage female in a car during a storm at night saying "Dad, I don't know what's wrong. The car just died. Can you come get me?" The dad would say "I'll be right there." The announcer could say something like "Sometimes, 1% could be everything. What's 1% worth to you?'
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